Growth Readiness Assessment
Growth Readiness Assessment
Build the right foundations before you scale.
Build the right foundations before you scale.
Build the right foundations before you scale.
Why it matters
Most start-ups don’t fail because the idea is weak – they fail because they try to scale before the foundations are ready. Strategy is stretched, talent is overworked, channels are underdeveloped, and products are pushed too fast.
I’ve seen this first-hand working with founders and leadership teams: clarity around what really matters – and when – is often the difference between momentum and stall. Our Growth Readiness Diagnostic gives you that clarity by systematically assessing strengths and gaps across the business.
What I do
Using my Start-Up Capability Framework, we benchmark your organisation against proven scaling standards across four key domains:
- Strategy & Plan – business strategy & proposition, funding, business model, structure & plan.
- Sales & Channels – go-to-market strategy, partner models, sales, marketing, customer success.
- Product & Supply – product management, IT strategy, procurement & supply chain.
- Talent & Finance – people, subcontracting, finance, risk, professional services.
How I do it
I move quickly but rigorously, combining workshops, structured surveys, and leadership conversations:
- Short workshops to map your growth ambition and context.
- Structured capability survey to assess maturity across all four domains.
- Leadership interviews to uncover blind spots and alignment gaps.
- Gap analysis against scaling benchmarks from global high-growth companies.
The Outcome
- A clear, prioritised roadmap showing what to strengthen, when, and who leads it.
- Focused recommendations on where to invest, when, and how.
- Clarity around the role of partners and suppliers in your business and ecosystem.
- A common language for your leadership team to rally around growth.
- Early identification of risks that could stall scale.
“Scaling well starts with scaling wisely.”